Art, Satire, and the Middle East Media Initiative | Hisham Fageeh

Hisham Fageeh talked about his career as an actor, producer, writer & director of the Middle East Media Initiative (MEMI) at USC’s School of Cinematic Arts.

Recently appointed as Director of the Middle East Media Initiative (MEMI) at USC’s School of Cinematic Arts, Hisham Fageeh is a Hijazi multi-hyphenate creative straddling both Western and Arab audiences. His work has been written about by The New York Times, Vanity Fair, Rolling Stone, BBC, Variety, among others. In the Middle East, he’s most known for his video “No Woman, No Drive,” which went viral in 2013. The video remains a hilarious satire on the debates over whether or not Saudi Arabia would let women drive (they eventually did in 2018), and Fageeh’s video was a momentous critical injection. This is part of his pointed charm, Fageeh uses comedy to highlight social issues, by turning them on their head. Using comedic tools, Fageeh questions cultural norms, even the most ubiquitous ones. For acting, he rose to international acclaim when he co-produced and starred in Saudi Arabia’s submission to the Oscars ‘Best Foreign Film’ of 2016, Barakah Meets Barakah. For his role, he was nominated for a Best Actor Award at the Arab Cinema Awards in Cannes, and the film premiered at the Forum section of the 66th Berlin International Film Festival, winning the Prize of the Ecumenical Jury at the Berlinale. In North America, the film premiered at the Elgin and Winter Garden Theatres and at the 41st annual Toronto International Film Festival. It made history in 2017, when Netflix bought the distribution rights to the film, making it the first Saudi film to display on the streaming service.


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The afikra Podcast is our flagship series featuring experts from academia, art, media, urban planning, and beyond, who are helping document and shape the histories and cultures of the Arab world through their ‎work.

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