Feature: How to Create an Arab Luxury Brand that Rihanna Would Wear? A Case Study of Elie Saab

Presenter: Feras AlSaab


Delivered:
London on July 1, 2018

Elie Saab is a Lebanese fashion designer. He started his business in the early 1980s and specialized in bridal couture. In this afikra feature, we look at how he grew his brand and became a fashion icon.

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Note: All community presentations are prepared & presented by non-experts on the subject. They are sharing information in the hopes of spurring interest in that subject.


About Afikra Community Presentations

Delivered and prepared by afikra Community members, the presentation’s goal is to showcase the presenter’s curiosity and research and share some knowledge on a ‎topic related to the Arab world’s histories and cultures. The presentation is the ‎culmination of the afikra coaching process to help identify a topic, find research, and develop the ‎presentation. afikra presentations come in two forms, a long question-driven afikra Feature, and a short afikra FWD with the purpose of sharing something interesting.

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